Social Media Content Plan
An interactive guide to every piece of content: the text that appears on the design, the caption published with it, the call to action, and the visual direction. The frames below indicate text placement only — the final design will be built from this approved copy.
EN
Language is set per piece. Each post was written in Arabic (clear Qatari dialect) and/or English. The confirmed language for each post is shown on its card — some run in one language only, and a few offer both with an AR / EN switch to preview the on-design text, caption and CTA. لكل منشور وستوري نسخة عربية وأخرى إنجليزية. تقدرون تختارون اللغة المفضلة لكل قطعة محتوى على حِدة — أو تعتمدون اللغتين.
The 12 posts & story versions
8 designed static posts + 4 real-photography posts. Each is produced at 3:4 for the feed and adapted to 9:16 for stories. Switch format and language inside each card.
Two AI-generated vertical videos
Arabic voice-over in clear Qatari dialect with English subtitles. Format 9:16, suitable for Reels and Stories.
شغّلي وضع المناسبة
| Time | Visual | Arabic voice-over | English subtitle |
|---|---|---|---|
| 0–4 | A Qatari host reviews the final details of an elegant villa celebration. A glass control panel appears. | يوم مناسبتج… في أشياء لازم تكون جاهزة. | On your special day, some things should be switched ON. |
| 4–8 | Toggle: المناسبة ON. Warm venue lighting and floral details activate. | المناسبة؟ جاهزة. | The occasion? ON. |
| 8–12 | Toggle: راحة الضيوف ON. Female guests step out directly at the entrance. | راحة ضيوفج؟ جاهزة. | Guest comfort? ON. |
| 12–17 | Toggle: الزحمة OFF. VPS attendants guide vehicles away from the clear entrance. | الزحمة عند الباب؟ خارج الخطة. | Congestion at the entrance? OFF. |
| 17–22 | Toggle: قلق المواقف OFF. The host welcomes guests calmly. | وقلق المواقف؟ علينا. | And parking stress? OFF. |
| 22–27 | Wide premium shot of the organized entrance and active VPS team. | مع VPS، إنتِ عليج المناسبة… والمواقف علينا. | With VPS, you focus on the occasion—we handle the parking. |
| 27–30 | Minimal VPS end frame over the villa arrival lane. | VPS… وصول مرتب من أول لحظة. | VPS. An organized arrival from the first moment. |
في وقت العزاء
| Time | Visual | Arabic voice-over | English subtitle |
|---|---|---|---|
| 0–4 | Quiet Qatari residential street near a condolence gathering. | في وقت العزاء… أهل البيت عندهم ما هو أهم. | During a condolence gathering, the family has more important matters to focus on. |
| 4–8 | Several vehicles begin arriving near the residence. | وصول الضيوف والمواقف يحتاجون ترتيب هادي ومحترم. | Guest arrivals and parking require quiet, respectful organization. |
| 8–13 | VPS team discreetly prepares the reception and parking area. | فريق VPS يرتب الموقع قبل وصول الضيوف. | The VPS team prepares the area before guests arrive. |
| 13–18 | Attendant receives a vehicle calmly while keeping the entrance clear. | نستلم السيارات، ننظم الحركة ونحافظ على هدوء المكان. | We receive vehicles, manage the flow and maintain a calm environment. |
| 18–22 | Clean entrance with organized vehicle movement. | عشان المواقف تكون آخر همّكم. | So parking remains the last thing you need to worry about. |
| 22–25 | Simple VPS end frame. | VPS… خدمة باحترام للمناسبة. | VPS. Service that respects the occasion. |
Filmed video — confirmed concept
The scope includes a single filmed video, 9:16, with Arabic voice-over and an English version available.
Concept confirmed by the client
The video below — “What happens the minute we receive your call” — is the approved concept and will go into production.
Photography shot list
The four photography posts can be captured in one coordinated production day.
Required hero shots
- VPS attendant presenting a branded key tag with white gloves
- Female guest arriving at a Qatari wedding venue or villa
- Discreet valet operation at a condolence gathering
- Final vehicle return during an evening departure
Supporting shots
- Attendant opening a vehicle door · Supervisor briefing the team
- Keys being logged or organized · Valet podium and directional signage
- Vehicle entering the valet lane · Team member communicating by radio
- Attendant guiding a guest vehicle · Wide villa or venue entrance
- Details of uniform, gloves, ticket and branding
Visual references
Reference work from the wider automotive and valet category. These are direction only — VPS executions will be re-interpreted in the brand's own visual language, never copied.
Object-inside-object conceptual composition. Adapted to a VPS podium emerging from an invitation envelope — a package built around the occasion, not a cheap price.
Arabic headline hierarchy over a premium blue-hour arrival scene. Note the calm negative space above the vehicle.
Premium arrival framing. VPS will reinterpret the idea of a reserved arrival lane without copying the literal red carpet.
“Service that works around you” — a real service moment plus a short supporting line. Avoid airport imagery for VPS.
Feature list plus a clear booking prompt on one premium photograph. Useful for the icon column and CTA lock-up.
Restrained luxury type over motion. Reference for contrast and legibility, not for the wording.